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内衣文化及产业发展研究PDF|Epub|txt|kindle电子书版本网盘下载
- 俞晓群，金莹著 著
- 出版社： 杭州：中国美术学院出版社
- ISBN：9787810836883
- 出版时间：2008
- 标注页数：173页
- 文件大小：5MB
- 文件页数：180页
- 主题词：内衣－文化－研究－中国；内衣－服装工业－经济发展－研究－中国
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图书目录
Abstract1
Chapter 1．Introduction3
1.1 The background and meaning of the research3
1.2 The reason and aim of the research4
1.3 Research methods5
1.4 Innovative Points6
1.5 Summary7
Chapter 2．Literature Review8
2.1 Summary9
Chapter 3．Current situation of domestic underwear culture and gap to the international underwear culture10
3.1 Current situation of domestic underwear culture10
3.2 The history of domestic underwear11
3.3 The overseas history of underwear15
3.4 The social value of underwear146
3.5 Gap between domestic concepts of underwear consumption and that of overseas147
3.6 Summary149
Chapter 4．Current situation of domestic underwear market and the underwear culture's building150
4.1 Orientation of brand culture in the underwear market151
4.2 Lack of professional teams with rich experience in the underwear culture153
4.3 Regional underwear associations' functions are required to be strengthened154
4.4 Summary156
Chapter 5．The refinement and enforcement of the underwear culture is an important force to the development of the underwear market157
5.1 The systematic continuance of the underwear culture and its magnification157
5.2 High-quality professional team guarantees the development of the underwear industry163
5.3 The progress of the underwear market helps to the popularizing the underwear culture165
5.4 The combination of"cultural industry"and the underwear industry is the primary development trend of the industry165
5.5 Summary166
Chapter 6．Conclusion and prospect167
Annotations170
References172